Standard Chartered Bank in its new phase of program will offer poor, marginalized populations an access to complete medical services which is designed for different preventable eye diseases starting from cataract surgery, to preventative treatment and specialized medical interventions. The services will be comprehensive, delivering community eye health education and awareness, together with a range of interventions, from spectacle provision, to surgery according to need.
This work is described as a 'trial blazer' corporate social responsibility initiative in the rural area, by the President of International Agency for Prevention of Blindness.
This work was Initiated in 2003 by the Bank’s employees . This "Seeing is Believing" program has helped many of the people across the world to tackle avoidable blindness, 90 per cent of which is found in the developing world.